Fashion

Athleta’s Collection With Alicia Keys Is About More Than Just Elevated Looks

In relation to curating a group that merges show-stopping model with an empowering message, Alicia Keys is your lady. And that’s precisely why activewear model Athleta has partnered with the artist for his or her highly effective new assortment.

The collab is a limited-edition assortment of items co-created with Keys to outfit each physique in daring shapes, optimistic colours, and easy layers — all obtainable in sizes XXS to 3X. As co-designer, Keys drew inspiration from her personal private journey to well-being and empowerment, whereas nonetheless championing different ladies’s tales as a part of the partnership.

And now, the appears to be like: You possibly can see the inspiration from Keys’ New York roots in metropolis stylish staples just like the Keys Utility Jumpsuit in show-stopping fuchsia and the Keys Excessive Waist Utility Pant in a daring magnolia white, or in head-to-toe toasted almond items just like the Keys Hoodie, Keys Huge Leg Pant, and Keys Rib Crop Tank. However you’ll additionally discover loads of dreamy California vibes right here, too, with a golden yellow maxi gown, ribbed bike shorts, and all of the tights and crops it is advisable take the hikes that can fill your inspiration tank again as much as the highest.

“Embarking on my path towards well-being has meant honoring my truest, most susceptible self,” Keys says. “It’s why, collectively, we’re working to arm ladies and women with the instruments wanted to step into our energy, our potential, and our risk.”

Along with the garments, the partnership additionally means Keys is becoming a member of Athleta in an advisor and mentor function with The Energy of She Fund’s Wellness for All grant program. By means of this system’s two funds — Transfer Collectively Grants and Effectively-Being for All Grants — they’ll empower organizations that foster connection via multi-generational, movement-based programming, in addition to ladies of colour working to make wellness and health extra inclusive and accessible to feminine Black, Indigenous, and other people of colour communities.

And since a strong lady is aware of the facility of girls, Athleta and Keys additionally created unique video content material for Athleta’s AthletaWell group, highlighting the true tales of girls who’ve overcome main obstacles on their very own journeys to well-being. Watch beneath for a sneak peek.

Watch now.

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