Barc Wk 33: Goldmines lead in all India market

Mumbai: Broadcast Audience Research Council (Barc) India has released currency data for week 33  i.e., 13 August to 19 August. As per data for the all India 2+ target group, Goldmines is the most watched channel in India with an average minute audience (AMA) of 2685.26 (000). It was followed by Star Maa at 2667.03 (000) AMA, Sun TV at 2624.5 (000) AMA, Star Plus at 2034.54 (000) AMA and Dangal at 1832.49 (000) AMA.

The average minute audience (AMA) is defined as the number of individuals from a target audience who viewed a televised “event,” averaged across minutes.

In the Hindi-speaking market (HSM), Goldmines emerged as the most watched channel at 2647.25 (000) AMA, followed by Star Plus at 1960.05 (000) AMA, Dangal at 1822.95 (000) AMA, Sony SAB at 1601.57 (000) AMA and Star Pravah at1565.54.

In the South market, Sun TV was the most watched channel at 2612.51(000) AMA, followed by Star Maa at 2604.36 (000) AMA, Star Vijay at 1628.83 (000) AMA, Zee Kannada at 1387.19 (000) AMA, and Zee Telugu at 1339.31 (000) AMA.

In the Maharashtra/Goa market, Star Pravah was the most watched channel at 1547.59 (000) AMA, followed by Zee Marathi at 467.49 (000) AMA, Goldmines, Colors Marathi, and Sony SAB.

In the West Bengal market, Star Jalsha was the most watched channel with 1087.51 (000) AMA, followed by Zee Bangla at 770.52 (000) AMA, Jalsha Movies, ABP Ananda and Sony Aath.

In the megacities market, including Mumbai, New Delhi, Kolkata, Bengaluru, and Chennai, Sun TV was the most watched channel at 456.97(000) AMA, followed by Star Plus, Star Vijay, Colors, and Sony SAB.

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