Business

The Damage & 35 Downsides of Building a Personal Brand


It seems everywhere you turn today, someone’s trumpeting that you ABSOLUTELY must build a personal brand.

That it’s your golden ticket to endless opportunities. Your quick-and-easy meal ticket to success. That you’d be absolutely crazy not to.

But in a land where everything has an opportunity cost, you have to ask: When can it hurt you?

What are the downsides of building a personal brand?

Come join Becc Holland for the ultimate tear-down of the personal brand mythos — and what you should do instead.





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